branding and design company in los angeles
branding and design  
June 01, 2014


Hamster Wheel

From crazy busy to smart busy: how to stop the hamster wheel and start being more effective

If you are like me, you probably tell everybody how busy you are: crazy busy, buried in work, head spinning. My day is packed with projects, design briefs, writing offers, calling clients, overlooking work, discussing jobs with co workers and staying on top of production processes. An endless cycle. And at the end of day the question: What have I actually accomplished? Why am I burned out?


I've been thinking a lot about this lately. About how being busy is not the same as being effective. Like movement is not the same as action. The problem is, we spend a lot of time with things that aren't necessarily important to what we really have to do. We tend to hide behind actions sometimes out of fear of attacking the 300 pound gorilla, the really important issues, the grand projects. And believe me, I know what I am talking about. For months I've been procrastinating on the project of getting our website updated, of targeting a more focused client base: the 300 pound gorilla. And why? Because I'm too busy. Hiding behind "busy".


What I decided is to take a break, not stop working, just slowing down with movement and emphasize more on controlled actions. It's the only way to stop the hamster wheel of busyness that leads to burn-out. Inhale/exhale, structure, prioritize, plan goals and milestones, and then work things off a list. Pause, learn, study, mentor and look for mentors (it works both ways).. and so on. One action at a time. Small steps, tiny steps, and start writing them down- by hand! Habits only change in small steps. To quote one of my favorite authors, James Clear:

Rome wasn't built in a day, but they laid bricks every day.

Let me know what you think. And don't tell me, you're too busy. If you want to continue this conversation contact us. Thank you. Or, what the heck, I know you're busy, give me a call: 213.341.1642


This Web site shows design concepts and samples (logo designs, branding, brand identities, corporate identities, book jackets and magazine illustrations, promotional flyers) and other graphic designs created by Marc Posch Design, Inc, a branding, design and marketing firm in Los Angeles, California, specializing on Web design, corporate identity/branding and advertising. All rights reserved. No part of this Website may be copied and published without written permission of Marc Posch Design, Inc. *External Link Disclaimer: Some Web pages listed in this site have links to Web sites outside the Marc Posch Design Web site. These outside links show work samples of Marc Posch Design, Inc and are designed to open in a separate browser window. If you click on these outside links you are subject to the privacy policies of the outside sites while you are visiting them. The Marc Posch Design Web site is not responsible for the content, accuracy, or advertising that may appear within the linked sites. Providing links to sites outside this Web site does not endorse in any way the content, opinions, political views, and any other subject matter contained on those sites. Art direction/concept: Marc Posch Design, Los Angeles· Contact